How often should you blog for SEO 2022?
We have found that posting two blog posts per week is a good medium amount for good results, especially for new(er) websites. Blog posting once per day is a good maximum, as most websites begin to experience decreasing marginal returns after ~30 posts per month.
I recommend conducting SEO audits two to four times per year. If you have a small business and a small website, then conducting these twice per year is plenty. For larger companies or larger websites with a lot of new content each month, try reviewing your site every quarter -- this just makes more sense.
According to a HubSpot study from 2021, the ideal blog post length for SEO should be 2,100-2,400 words. That's a lot longer than the 200- or 500-word blog posts most writers or webmasters think is ideal.
To maximize organic traffic, HubSpot recommends that small blogs post three to four new posts per week, and large blogs try for four to five posts per week (including updated posts).
Content with over 1,000 words do better on average in terms of ranking in search for highly relevant keywords. A good benchmark is to write content that's around 1,000 to 1,500 words. At a minimum, blog posts should have at least 300+ words so that they won't be labelled as having 'thin content'.
The suggested word count for landing pages is 500-1000 words. It's important to be clear and concise in your landing pages to assure that you meet the user's search intent and provide the information they're looking for.
For most websites or businesses, I will recommend at least one new post or page every week.
To launch a blog that brings in meaningful traffic, we recommend starting with at least 10 to 15 posts. Publish consistently after launch; one study found that having at least 24 blog posts can increase traffic to your blog by 30%, and having more than 50 posts can lead to a 77% boost in traffic.
While it's absolutely accurate to say there's no set answer to how long it takes before you start seeing organic improvements from your SEO efforts, most subject-matter experts agree that it typically takes four to six months: “Generally speaking, websites can see results in 4 to 6 months.” – SEO Mechanic.
Do Short Blog Posts Hurt SEO? Short blog posts do hurt SEO and longer blog posts rank better in the SERPs. Shorter blog posts can be good for social shares and landing pages but are too short to gain much SEO authority or search traffic from Google, Yahoo, and Bing.
What is the best word count for SEO?
There is no overarching best word count for SEO. However, we recommend aiming for at least 1,000 words for standard blog posts, 2,000 for long-form content, and 300-500 for news posts or product pages. Ultimately, you should try to cover the topic in a meaningful and thorough way without using fluff or repetition.
The majority of them managed to achieve that in approximately 61-182 days. By looking at this graph, you might think that, on average, it takes a page anywhere from 2-6 months to rank in Google's Top10.

Bloggers should have at least 10 to 15 posts ready to post before launching their blog in order to bring in meaningful traffic. Of course, that's just to start your blog. To build a decent following and sustain good traffic, you need to keep adding new blog content regularly.
- Use 1–2 long-tail keywords.
- Use keywords strategically throughout the blog post.
- Optimize for mobile devices.
- Optimize the meta description.
- Include image alt text.
- Limit topic tags.
- Include user-friendly URL structures.
- Link to related blog posts.
It takes an average of one year to bring in substantial money from blogging. The key word here is 'substantial'. For example, the founder of Niche Pursuits, Spencer Haws says, “It took me 4 months before I made an income from my website. But once I started to make an income, the earnings took off pretty quick.
At the very least, if you're going to write short blogs, try to hit at least the 300-word mark. A post between 400-600 words is widely considered the “standard” length, and it's a good middle ground if you're looking to get more social shares and comments.
Forbes indicates that an average of 600-700 words per page is optimal for SEO. Forbes also states that websites with less than 300 words per page are considered “thin” by Google's standards and, most likely, won't rank as highly in search.
Because reading is harder online, it's best to break the text into manageable chunks. Paragraphs should be much shorter online than on paper, with two to three sentences per paragraph a good guideline for blog posts.
Having more pages also gives your website a higher probability of ranking which eventually determines the ranking parameters for your website. The most important advice to rank well is still to produce great content quality instead of publishing simply a large volume of content every week or month.
You have a higher chance of ranking in Google if you write long, high-quality blog posts of 1000 words or more. We've also experienced this ourselves; we have written quite some articles that are over 2500 words — our Shopify SEO ultimate guide almost hit 9000!
Is 1500 words enough for SEO?
1,500 - 2,000 Words is the Ideal Word Count for SEO in 2022 (Blog Length Best Practices)
If you plan on blogging regularly, it is a good idea to set an expectation with your readers from the start as to when they can expect to engage with your content. For most businesses, it is advised that one blog post a week is sufficient.
- Update the Content. Start by thinking about content accuracy. ...
- Review and Update your Keywords. Your keyword strategy is not static. ...
- Update the Statistics/Data/Research. ...
- EAT and YMYL Always. ...
- Update the Layout. ...
- Share on Social Media.
According to my internet search of “how often should you update your website?” many reputable sources believe a company should do so every two to three years. In theory, this timeline helps keep audiences engaged with their brand.
- Create a Content Calendar. The first step is to create proper planning on which you can work effectively. ...
- Select the Right Topics & Keywords. ...
- Write Long, Thorough Content. ...
- Promote & Share it Everywhere. ...
- Repeat & Keep Consistency.
- Target keywords with your website. ...
- Make it easy for Google to crawl your pages. ...
- Build more website pages. ...
- Add your website to online directories. ...
- Get verified by Google. ...
- Use compelling titles. ...
- Reach out to websites and blogs that have already been noticed by Google.
The frequency of blog posts depends on what's best for your company. Smaller businesses have found comfort and success posting one to four times a week, while larger companies can push out daily and, sometimes, multiple daily posts. If you're a marketing team of one, don't feel the need to constantly pump out content.
- Impressions. ...
- Traffic from Organic Searches. ...
- Number of Pages Ranking. ...
- Number of Backlinks. ...
- Referrals from other websites. ...
- Domain & Page Authority. ...
- Brand Mentions. ...
- Conversions.
SEO is worthwhile if you have the right strategy in place and work with a partner that knows how to get results. About 93% of online experiences begin with a search engine, and the close rate of SEO leads is much higher than that of traditional marketing. So, SEO provides an impressive return on investment (ROI).
Blogs help build credibility, increase the chances of being found online (SEO), and allow you to share your expertise on multiple platforms.
What is the ideal content length?
Moz/BuzzSumo – Go for a Minimum of 1,000 Words
This is especially true for research-backed and opinion-forming pieces. Over 85 percent of online content is less than 1,000 words long. Consequently, if you can surpass that, your chances of performing well in social networks and search engines increase.
To check your blog ranking, you can use SEMRush's powerful Organic Research tool. Simply copy and paste your blog's domain name into the field provided and hit the Search button. This will automatically pull up a detailed list of all of the keywords your domain is ranking for.
Google's John Mueller has confirmed that word count is not a ranking factor for the search algorithm. Specifically, he states that “just blindly adding text to a page doesn't make it better.” Rather than looking at the number of words on a page, Google's algorithms look for relevant, original, and high-quality content.
Yes, Content could be too lengthy. One problem with writing a copy to a specific word count is the piece can become weak. In an offer to get a random amount of words the writer might simply start stuffing or repeating concepts or words. This doesn't make for a good read.
The optimum post length for SEO appears to be from 2,250 to 2,500 words. You also want to see your posts shared and backlinked as much as possible. Longer posts are more likely to generate quality backlinks which, in turn, affect ranking factors.
Our experts suggest that 1500-2000 words is the ideal length of a blog post. Learn why and how to focus on writing quality content.
- Step 1: Lay the Groundwork. ...
- Step 2: Do Your Initial Keyword Research. ...
- Step 3: Check Out the Competition. ...
- Step 4: Consider Intent. ...
- Step 5: Conceptualize the Content. ...
- Step 6: Execute. ...
- Step 7: Optimize for Your Keyword. ...
- Step 8: Publish.
The Bad News: It Takes 5 Months to Rank New Posts on Page 1
If we look at the first few data points in the graphs above, we see that in the first 5 months, regardless of how many posts we've published for a client, on average, zero of them are on page 1 for their target keywords.
Can you really make money from blogging? If your blog gets over 10,000 monthly unique visitors, then yes – you can monetize your blog and create a nice revenue stream with it. The real challenge is making money from a blog that generates fewer than 1,000 visitors per day.
Having multiple blogs allows you to write about each of your passions without 'muddying the waters' or feeling you have to write about a certain topic just to maintain a balance. The second benefit of having more than one blog, at least from a business perspective, is you can diversify your income.
How do I get followers for my blog?
- Create Personas to Understand Your Audience.
- Plan Your Content with Keyword Research.
- Create Content People Want to Read.
- Optimize Your Blog for Search Engines (SEO)
- Run an Online Giveaway Contest.
- Use Lead Magnets to Turn Readers into Followers.
According to a HubSpot study from 2021, the ideal blog post length for SEO should be 2,100-2,400 words. That's a lot longer than the 200- or 500-word blog posts most writers or webmasters think is ideal.
Blogging is good for SEO because it helps with a number of things that are important ranking factors. When you have a blog that's updated regularly with blog posts that are high quality and on topics relevant to your audience, it can make a huge difference to how your overall website performs in the search engines.
- Write for humans first and search engines second. ...
- Use targeted keywords in all the right places. ...
- Focus on user experience (UX) ...
- Focus on building relevant links. ...
- Format content for Featured Snippets. ...
- Remove anything that slows down your site.
- Step 1: Choose a blog niche. ...
- Step 2: Set up your blog (if you haven't already) ...
- Step 3: Create helpful content. ...
- Step 4: Pick ONE social media network and OWN it. ...
- Step 5: Begin monetizing your blog.
...
- Affiliate marketing.
- Freelance services.
- Write reviews/Sponsored posts.
- Guest posting.
- Selling Ebooks.
- Displaying Ads.
- Coaching services.
Most experts agree that blogging two to four times per week is the best way to see increased traction from your content. This equates to somewhere around eleven to sixteen posts a month, depending on how set you are on the actual times per week you post new content.
You should probably plan to publish about three blog posts per week, minimum, to make money as a blogger. Do some testing to see if need to increase your publishing volume. You should also test other factors, like the length of your blog posts.
Bloggers should have at least 10 to 15 posts ready to post before launching their blog in order to bring in meaningful traffic. Of course, that's just to start your blog. To build a decent following and sustain good traffic, you need to keep adding new blog content regularly.
- Use 1–2 long-tail keywords.
- Use keywords strategically throughout the blog post.
- Optimize for mobile devices.
- Optimize the meta description.
- Include image alt text.
- Limit topic tags.
- Include user-friendly URL structures.
- Link to related blog posts.
How long before a blog becomes profitable?
It takes an average of one year to bring in substantial money from blogging. The key word here is 'substantial'. For example, the founder of Niche Pursuits, Spencer Haws says, “It took me 4 months before I made an income from my website. But once I started to make an income, the earnings took off pretty quick.
If you want to make a decent amount of money every single month, you need to give at least 3-6 months or more. Blogging can replace your day job if you work consistently 3-6 months on your blog.
Although your blog post length may vary depending on your topic and audience, it is often best to aim for about 1,500 to 2,000 words for articles or posts. Longer pieces seem to do better when it comes to ranking on SERPs.
The frequency of blog posts depends on what's best for your company. Smaller businesses have found comfort and success posting one to four times a week, while larger companies can push out daily and, sometimes, multiple daily posts. If you're a marketing team of one, don't feel the need to constantly pump out content.